S.H.E.

S.H.E.S.H.E.S.H.E.
Home
About
Salon (Roc, NY)
Lash Training
Business Opportunity
Book Me to Speak
Beauty & Wellness
Mentorship
My Book
Contact

S.H.E.

S.H.E.S.H.E.S.H.E.
Home
About
Salon (Roc, NY)
Lash Training
Business Opportunity
Book Me to Speak
Beauty & Wellness
Mentorship
My Book
Contact
More
  • Home
  • About
  • Salon (Roc, NY)
  • Lash Training
  • Business Opportunity
  • Book Me to Speak
  • Beauty & Wellness
  • Mentorship
  • My Book
  • Contact
  • Home
  • About
  • Salon (Roc, NY)
  • Lash Training
  • Business Opportunity
  • Book Me to Speak
  • Beauty & Wellness
  • Mentorship
  • My Book
  • Contact
Woman teaching lash mapping with a pointer.
Build a career. Build a business. Build a life you love.

Become a Beauty Boss

Taking a course at S.H.E. is an opportunity to  change your life forever. I know, because lashing changed mine. I am a certified and accredited lash  educator through the National Association of Lash Artistry. I consider myself a freedom and success coach as I teach women how to build their biz from the ground up

Find out more

If you answer "yes" to this then you are EXACTLY my student

Maybe….

You’re doing lashes already... but your books aren't full.

Your working... but not making what you should.

Your posting... but clients aren't coming consistently. 


&  deep down -  you know you're capable of more.


The problem isn't your talent.

It's that no one ever showed you how to turn your skills into a real business. 


Maybe you’re….

- Just graduating high school and you feel like college isn't for you so your looking for a safe direction to turn....

- Maybe your a mother who desires more time flexibility to be with your kids and family more....

- Or a mom who wants THEIR OWN financial independence...

- Maybe your sick of working for a company that tells you how to dress, think and be... and your over it! (I don't blame you) 

- Maybe your sick of living paycheck to paycheck stretching your last few bucks with no option to get more money....

- Maybe your tired of earning "commissions" and knowing someone else is making money off of you that YOU could be taking home...

- Maybe your already a lash technician but your struggling with retention and hand making your fans.. or creating custom artistic sets... or letting clients slip through your fingers, having a hard time finding clients who TRULY see your value...

What if I told you….

You can build your business doing something fun. That you could create a brand that has morals and values that align with who you are. That you could keep all of the money you earn, create your own schedule and be your own boss... Even from your own home!

My hands-on teaching philosophy combined with my guidance

My Mission:

Imagine declaring your own hours, taking time off when you need to, keeping all the money you make and the only "cap" on how much you earn, is how much you feel like working!


WITH OUT your fears and judgements and doubts and "what if's".


Because- on top of building your brand and mastering the art of lashes, I also help you work past those limiting beliefs  that make you think you can't... AND MAKE YOU BELIEVE "I CAN!" 


I continue to maintain my relationships with my students to guide your success and help you to BELIEVE YOU ARE CAPABLE AND WORTHY. 


Because you are. 


You could decorate your little lash room with your favorite colors and styles, listen to your own podcasts, music or tv shows while you take clients. All while building friendships and relationships with your guests by sharing intimate conversations that help you to grow as a person.... sounds like a dream right? 



Accelerate Your Career with S.H.E.

Beginner Level Lash Course

Beginner Level Lash Course

Beginner Level Lash Course

a 2 day certification course designed to introduce you to the beautiful career of lash artistry. In this course we practice technique, application skills, lash removals and lash refills. We will cover the basics of classic and volume lash application. The topics also discussed in this course include, but are not limited to, product ingredients, consultations, consent forms, health codes, lash growth cycles, proper pre and post treatments, allergies, sensitivities and more. Everything needed to start your journey and PROTECT both you and your guest from inadequate situations. This class will be from 11am to 5pm both days and will be completed with a graduation ceremony! This class does include a full kit of lash supplies! Upon graduation you will receive a certificate of completion for Lash Extension Artistry 101.


  • The cost of this class is $999

Lash Bootcamp

Beginner Level Lash Course

Beginner Level Lash Course

a 5 day certification course. This course includes our Introductory Level training, as well as an introduction to mapping and styling. This course includes live demos as well as three days of performing three different styles of lash sets on live models (classic, hybrid and volume). This course will also introduce the artist to lash lifts, a chemical free system, legal in NYS. This Keratin Lash Lift actually strengthens and treats the natural lashes as well as "perming" them for more lift and curl. Students will spend a day performing a keratin lash lift on a live model.

Also included in this class are our online courses:

-Success Mindset

-Branding

-Lash Extension Artistry Level 1 & 2

Students will leave this course certified in Classic Lashing, Volume Lashing & Keratin Lash Lifts!

 

  • The cost of this class is $2,500


Lash Mastermind

Beginner Level Lash Course

Keratin Lash Lifts

12 week course for the person who wants to be a lash entrepreneur. This course provides students with 12 weeks of hands on lash training and working with live models. This course includes a full kit of lash supplies including a pink lash bed, pink lash stool, pink travel case, pink lash pillow and so much more! In this course we build your branding kit, your website, your social media profiles, your online booking system, we will take your headshots and also BEGIN BUILDING YOUR CLIENTELE! The hopes is you can start your business immediately upon graduation, however the commitment and determination is up to you! This course requires you to be in salon once a week, and the other portion will be done online, so that students are able to accommodate 12 weeks of training as well as tend to their families or other jobs. Upon graduation you will receive a certification for Lash Artistry Masterclass, Classic Lashes, Volume Lashes & Mega Volume Lashes!


  • The cost of this class is $6,000. 

Keratin Lash Lifts

1x1 Private Training

Keratin Lash Lifts

This is different from your regular lash lift that was recently banned in NYS. This is the only patented technology that actually infuses the lashes with keratin. All others, are just a keratin coating that washes away. This technique increases the diameter of the natural lashes by up to 40% meaning it actually repairs, strengthens and thickens the natural lashes, all while curling and lifting them! This process is free from thioglycolate, parabens and ammonia. This treatment does not use perm salts. This guarantees no over processing or damage to the natural lashes! This is the safest, cleanest brand in the world for Keratin Lash Lifts! Rest assured, the ingredients, quality and results are never compromised. Learn the LEGAL way to lift the lashes here at S.H.E.!

Cost of class: $849

Brow Laminations

1x1 Private Training

1x1 Private Training

Master one of the beauty industry’s most in-demand services in our one-day Brow Lamination Certification course. This comprehensive hands-on training is designed for both beginners and beauty professionals looking to expand their service menu. You’ll learn brow lamination techniques, brow mapping and styling, client consultations, safety protocols, contraindications, aftercare, pricing, and business tips while gaining hands-on experience with live models. Your tuition includes a professional kit, training manual, certificate of completion, and continued mentorship so you can confidently begin offering this high-demand service immediately after class.

Cost of class: $849. 

1x1 Private Training

1x1 Private Training

1x1 Private Training

THIS IS WHERE WE DESIGN A CUSTOM CIRRICULUM EXCLUSIVE TO YOUR NEEDS. THIS CAN INCLUDE BUSINESS MENTORSHIP AND HANDS ON TRAINING. WE WOULD ALSO DISCUSS IF YOU NEED SUPPLIES OR NOT. THE KIT WOULD BE CUSTOMIZED EXCLUSIVELY FOR YOU.  THE STUDENTS WOULD SUBMIT THE AREAS THEY WANT TO FOCUS IN ON, THE INSTRUCTOR RESPONDS WITH A MAPPED OUT CIRRICULUM AND ONCE AGREED UPON WE WOULD FINALIZE THE COST. 

ONE ON ONE MENTORSHIP IS $1,000-$3,000

$1,000 FOR ONE DAY OF TRAINING, $2000 FOR TWO DAYS OF TRAINING AND $3000 FOR 3 DAYS OF TRAINING.

(1 Day of training = 6 hours)

Online Options Available

This is more than a lash course. It's the business system I WISH someone had given me! I've created step-by-step blueprints for lash artists ready to start a business, get fully booked, raise their prices and build a lash business that actually pays you. 

Check it Out

BUILDING YOUR FOUNDATION THE RIGHT WAY

- Proper consultations, consent forms and client safety

- Health codes, sanitation and infection control

- Lash growth cycles, shedding and protecting the integrity of the natural lashes

MASTER YOUR CRAFT WITH CONFIDENCE

- Adhesive knowledge, ingredients and sensitivities

- Lash retention mastery (so your clients ALWAYS stay)

- Refills, removals, pre & post care done correctly

CREATE CUSTOMIZED HIGH END RESULTS

- Mapping + custom styling for every eye shape

- Russian vs. American volume techniques

- How to give clients exactly what they're asking for and keep them coming back!


BUILD A LOYAL, CONSISTENT CLIENTELE

- How to attract the RIGHT clients

- Client experience + retention strategies

- Policies and systems that protect your time and income

TURN YOUR SKILLS INTO A REAL BUSINESS

- Branding that makes you stand out

- Social media that actually brings in clients 

- Photography that sells your work for you

SET UP YOUR BUSINESS LIKE A PROFESSIONAL

- Website + online booking systems

- Email marketing and client communication

-Systems that keep your business running smoothly

Why our students love us

NALA Academy Accreditation

Your lash educator, me, Kaitlyn has nearly 20 years experience in the industry.

I am a licensed, insured and multi certified lash educator.My curriculums have been accredited through the National Association of Lash Artistry (NALA) since 2019.

Attending a course that is NALA accredited can give you the confidence that this program is the BEST it can possibly be for students. Accreditation is the tool used to monitor, assess and evaluate the quality of education a student receives at a lash training facility. Accredited programs are held to a higher standard.

NALA Academy Accreditation is an assessment process that lash academy owners choose to participate in so they will know with absolute certainty, their courses meet the highest level of education for their students.

The NALA Seal of Accreditation is an academy’s way of proving to their students that their lash courses exceed the basic industry standard.

Lash students seek out NALA accredited courses because this seal of accreditation gives them peace of mind that they are making the best investment for their career.

NALA accreditation is the highest accolade a lash academy can achieve. It is evidence that their lash training courses are fully comprehensive and will properly prepare their students for success.

Enroll Now

Terms:

S.H.E. Lash Academy, Final Training Terms:

  • I understand and agree that the final payment is due (7) days prior to the class date.
  • I understand and agree that my deposit as well as class fees are non refundable.
  • I understand and agree that if I am unable to attend the class (including due to travel or health issues) I may reschedule to another date if notice is given at least 48 hours prior to the class start time.
  • I understand and agree that S.H.E. Lash University has the right to refuse certification at the end of the course if I do not meet the qualifications.
  • I understand and agree that I am fully licensed as an esthetician or cosmetologist in NYS, which is a requirement to lash in the state of NY. 
  • I understand and agree that the class and contents of the Starter Kit are strictly NON-REFUNDABLE after attending the class and receiving goods.
  • I understand and agree that I am required to bring my own model if needed.
  • I understand and agree that S.H.E. Lash University will not be responsible or held liable for the well- being of my model (if used) during and after lash application.
  • I understand and agree that S.H.E. Lash University has Intellectual Property Rights of the S.H.E. Training Manuals and Training Programs. Copying and publishing is not allowed without written consent of S.H.E. Lash University/ Kaitlyn Francisco.
  • I understand and agree that S.H.E.  Lash University Training Manual is for personal use only. Legal actions will be taken against those who copy and/or publish the S.H.E. Lash Training Manual. 
  • I understand and agree to refrain from copying, disclosing, selling, or offering for sale any and all of the information provided during the training class. I understand the reproduction of another party’s works could constitute infringement and copying is strictly prohibited.



Copyright © 2026 S.H.E. - All Rights Reserved.

Powered by

This website uses cookies.

We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.

Accept